Course Outline

• Introduction to Small Business Management: Overview of small business principles, entrepreneurship, and business planning.
• Business Environment Analysis: Analyzing the external and internal factors affecting small businesses, including market analysis and competitive positioning.
• Financial Management for Small Businesses: Basics of financial management, budgeting, cash flow management, and financial forecasting.
• Marketing Strategies for Small Businesses: Developing effective marketing strategies, branding, customer acquisition, and promotional tactics.
• Operations Management: Managing day-to-day operations, inventory control, supply chain management, and quality assurance.
• Human Resource Management: Recruiting, training, and managing employees, employee relations, and legal considerations.
• Legal and Regulatory Compliance: Understanding legal structures for small businesses, regulatory requirements, and compliance obligations.
• Growth Strategies and Expansion: Identifying growth opportunities, scaling the business, and strategic planning for expansion.
• Risk Management and Contingency Planning: Assessing risks, implementing risk mitigation strategies, and developing contingency plans.
• Technology and Innovation: Leveraging technology for small business operations, digital transformation, and innovation strategies.
• Sustainable Business Practices: Implementing sustainability initiatives, corporate social responsibility (CSR), and environmental stewardship.
• Exit Strategies and Succession Planning: Planning for the future of the business, exit strategies, and succession planning for small business owners.